Understanding Before Engagement

“Seek first to understand, then to be understood”. – Covey If only I can increase engagement my customers will be more loyal, visit my store more and stay longer and my revenues will go up! Increasing engagement is the panacea for retail – a fully engaged customer generates a 23% premium (Gallup). We need to …

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Building Exterior June v.2

Don’t Miss Out! September 8th is Coming Soon!

Have you saved September 8th on your calendar yet? That’s the date of our Innovation Exchange and Open House, and we’ve planned an exciting event that you won’t want to miss! We’ve lined-up three, exceptional Guest Speakers who will share their expertise on topics that are changing the business landscape – understanding Millennials, Customer Engagement, …

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Why are our businesses still talking about Millennials?

47% of the full-time US workforce is under 34 years old. Almost half of our employees, and therefore customers, are Millennials. While many businesses thought Millennials would “grow up” and adapt the ways of Boomers and Xers, Millennials continue to revolutionize how we do business. Take for example, the idea of owning or purchasing items. …

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Vicki James Official 5 second rule

What You Need to Know about Loyalty, You Learned as a Kid!

Seems like wherever you look these days, you’ll read a headline about customer engagement, enhancing customer loyalty, elevating the customer experience or something similar. It’s all very interesting but how do you cut through the clutter to really understand how these strategies apply to your business? Customer loyalty can seem very daunting, but in my …

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Card Brands Making Temporary Change to EMV Fraud Liability Shift

Background: Prior to October 2015, card-present counterfeit fraud liability resided with credit card issuers. In October 2015, when the EMV liability shift took effect, liability shifted to the party that had not enabled chip – the merchant or card issuer. In some cases, merchants have been unable to implement EMV terminals due to EMV software …

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